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Conference Papers Year : 2021

Think-Aloud Surveys

Abstract

In a user experiment, we tried out a novel data collection approach consisting of combining surveys with the think aloud method. We coin the phrase “think-aloud survey method”, where participants think-aloud while completing a questionnaire. We analyzed the transcripts and found that the think aloud survey provides deeper insights into the reasoning behind the participants’ Likert scale choices and responses to open-ended questions, along with an enhanced understanding of the tasks and prompting the participants to explicate their choices. All resulting in more insights for design. The think- aloud survey method further offers other insights into usability issues and encourages the participants to provide system improvement proposals. The think-aloud survey method is useful for researchers and practitioners applying a large number of usability evaluations and wanting to dig deeper into the motivations for choice.
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hal-04291264 , version 1 (17-11-2023)

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Lene Nielsen, Joni Salminen, Soon-Gyo Jung, Bernard J. Jansen. Think-Aloud Surveys. 18th IFIP Conference on Human-Computer Interaction (INTERACT), Aug 2021, Bari, Italy. pp.504-508, ⟨10.1007/978-3-030-85607-6_67⟩. ⟨hal-04291264⟩
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