Given the problems generated in the coffee supply chain and identifying the central problem as its low sustainability, especially in Valle del Cauca (Colombia), it is imperative to propose solutions to the current development of this chain, especially about producers, which are the least benefited. These solutions should allow for balanced growth and be aimed at making it possible to overcome the current socioeconomic system based on predatory and competitive growth at the service of private interests. Thus, sustainability should trigger a profound rethinking about human groups relationships, among themselves and with the environment, betting on cooperation and defense of the general interest. The purpose should not only be the economic growth of companies, many times increasing the poverty of the inhabitants of the region or the environmental risks, but it should also be the wealth of all the involved parties. In our ongoing research, we plan to use dynamic simulation to evaluate alternatives that consider the sustainability of coffee farms, including elements of profitability, environmental impact, and social development. Preliminary simulation results are shown. This approach should ultimately allow us to find applicable and quantifiable solutions for a sustainable balance in the fundamental links of the coffee supply chain in the northern region of Valle del Cauca, Colombia.