Due to increasing atomization, manufacturing companies generate increasing amounts of production data. Most of this data is domain-specific, heterogeneous and unstructured. This complicates the access, interpretation, analysis and usage for efficiency improvement, faster reaction to change and weaknesses identification. To overcome this challenge, the idea of an “internet of production” is to link all kind of production relevant data by a data lake. Based on this data lake, digital shadows aggregate data for a specific purpose. For example, digital shadows in production planning and control help to manage the dynamic changes like delays in production or machine break–downs. This paper examines the existing research in the field of digital twins and digital shadows in manufacturing and gives a brief overview of the historical development. In particular, the potential and possible applications of digital shadows in production planning and control are analyzed. A top–down–bottom–up approach is developed to support the design of digital shadows in production planning and control.