The use of sensor data as well as the combination of different data from diverse systems in production and logistics lead to new opportunities for monitoring, controlling and optimization of processes within the scope of Industry 4.0. New developments of camera-based systems support this trend, which is particularly relevant for the control of cyber physical systems (CPS). This paper discusses a new approach for camera-based dynamic identification and localization, including speed and orientation determination, in combination with joined data form different sources and data analysis for CPS. In order to assess the potential of the approach, various possibilities and methods for camera-based optimizing CPS are discussed. A production-oriented logistics application shows the technical feasibility of the approach.